Showing posts with label Lotus. Show all posts
Showing posts with label Lotus. Show all posts

Monday, November 22, 2010

The prototype Lotus 'Circuit Car' will run for the first time at the oldest motorsport venue in the world, the Shelsley Walsh Hill Climb, during the Centenary celebrations. Based on the strong, stiff and lightweight aluminium chassis first seen on the Lotus Elise, and weighing in at around 650 kg, the single-seater car (with an option of two seats) has been designed and engineered solely for Track Days and Club Racing. The prototype car was designed and built in an incredible eleven weeks and production versions are scheduled to be built from mid 2006 in the world class production facilities at the Lotus headquarters in Hethel Norfolk.

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Lotus Cars

Lotus Cars is a British manufacturer of sports and racing cars based at the former site of RAF Hethel, a World War II airfield in Norfolk. The company designs and builds race and production automobiles of light weight and high handling characteristics.

Lotus is owned by Proton who took over after the bankruptcy of former owner Bugatti in 1994.

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Wednesday, November 10, 2010

To show that the brand is going through a metamorphosis after the presentation of five new models at the Paris Show, Lotus has joined forces with award winning French artist Gérard Rancinan to create seven artistic images that will be showcased alongside a new book by French writer, Caroline Gaudriault, at a special event in Los Angeles on Friday, November 12.

As you may have guessed, the collection of photos is called "Metamorphosis" and the focus is on the five new Lotus models that made the trip to this year's Paris Motor Show: the Esprit, Elan, Elite, Elise and Eterne, plus two extra large montages.

Gérard Rancinan creator of Metamorphosis commented: "I can see a clear artistic link between the work of Lotus and my photographs in terms of commitment, the relevance of the subject matter, the audacity of the creator, the beauty of the gesture and the perfection of the object. We are engaged in a dialogue which takes place on the same terrain: the world of art."

For a sneak preview of the collection, check out the official teaser video below.


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